![]() McColo representatives didn't return calls for comment from The Associated Press. But criminals need a way to communicate with these computers and a Web hosting company willing to look the other way. The owners of those machines typically don't know their computers are secretly being used for this purpose. Spammers use networks of compromised computers, known as ``botnets,'' or networks of robot or zombie PCs, to amass enough computing power to send millions of messages a day. However, it appears that spam senders used McColo's service to send commands to large numbers of PCs they had hijacked. ![]() Many spam filters blocked messages coming through McColo's service. ![]() McColo, which claims a Delaware mailing address and a data center in Silicon Valley, has been on security researchers' radars for more than a year. AuctionShipper will achieve $185,000 in revenue for year two, rising to $285,000 for year three.In this case, security researchers amassed evidence of wrongdoing on their own and confronted McColo's Internet providers to get the Web hosting service taken down. His experience and education will be heavily valued in assuring the success of AuctionShipper. Jack will be successful in leveraging his experience of operating his own business with the skills taught to him while he was pursuing his MBA. These service providers appeal to someone who values convenience and is willing to pay for it.ĪuctionShipper is lead by Jack Paacker, a seasoned entrepreneur who started his first business while still in college. There are many different competitors in this space and as a general rule have high priced shipping options. The second form of competition is from franchise operations that focus on packaging and shipping. These type of shops typically offer shipping as an auxiliary service. The first type of competition is from mom and pop shops that offer packaging and shipping as an additional service beyond the core service offerings. The last group will be all other customers with a growth rate of 7% and 23,221 potential customers.ĪuctionShipper faces two different types of competition. The new eBay users have 11,216 potential users with a 15% growth rate, while the advanced users have 8,097 potential customers with a 9% yearly growth rate. Recognizing that these are two distinct groups, they will targeted differently. Each group will have different compelling reasons as to why they use AuctionShipper. The last is the use of strict financial controls.ĪuctionShipper will target three customer segments, new eBay users and more advanced eBay users. If it is not the most convenient solution, then people will not become long-term customers. The second will be to ensure its services are as convenient as possible. The first is to provide a market-needed service which it will accomplish by offering reasonably priced packaging and shipping services. AuctionShipper will be known as the reasonably priced, environmentally sensitive, convenient service provider.ĪuctionShipper has identified three keys of success that will be instrumental in its sustainable success. AuctionShipper is a start-up packaging and shipping organization that caters to online auctions such as eBay as well as offering regular shipping services to walk-in customers.
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